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DENVER, CO, Feb. 6, 2018 - WillPower Products today announced the launch of its crowdfunding campaign for the world’s first line of industrial hemp dietary supplement protein powders for performance and wellness, ReGenPCR. A complete grass fed whey protein blend, ReGenPCR will be available in cinnamon cocoa or vanilla flavors ideal for keeping an active, fitness-focused lifestyle. 

ReGen is a protein powder dietary supplement that delivers the most advanced, highest quality industrial hemp oil containing the full entourage of naturally occurring phytocannabinoids, including cannabidiol, sourced domestically in beautiful Colorado. ReGen provides 20g grass fed whey, 20mg cannabinoids, and 6g BCAA’s. 

"With the rise in popularity in CBD products, we have reached an important milestone in the sports and fitness health industry by introducing the first phytocannabinoid industrial hemp oil infused protein powder to market,” said Will Carr, founder of WillPower Products. “We are dedicated and committed to bringing the highest quality industrial hemp sports and fitness dietary supplements to market.”

After being denied acceptance to crowdfund on Kickstarter, WillPower Products has now launched a private crowdfunding campaign exclusively to consumers online. First backed users will get an exclusive look into WillPower’s ReGenPCR by receiving a jug (NET WT. 480G/1.06LBS) in either Cinnamon Cocoa or Vanilla flavors with a $65.00 donation. Users contributing $120.00 will receive two jugs of ReGenPCR, one of each flavor. Top donors ($135 or more) to the crowdfunding campaign will not only receive ReGenPCR product, but also a custom branded WillPower Shaker for on-the-go fitness enthusiasts. WillPower is scheduled to ship ReGenPCR products both domestically and internationally late March of 2018. For more information on WillPower Products and to support their crowdfunding campaign, visit: https://willpower-products.com/pages/crowdfunder

Visit www.willpower-products.com for more information, or follow them on Facebook, Instagram or Twitter

 
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VANCOUVER, Feb. 6, 2018 /CNW/ - Phivida Holdings Inc. ("Phivida" or the "Company") (CSE: VIDA; OTCPK: PHVAF) is pleased to report the formal appointment of Mr. Michael Cornwell to the senior executive team as Chief Marketing Officer (CMO). Mr. Cornwell is a former Chief Marketing Officer for Samsung and Microsoft and Marketing Director at Red Bull Canada and will commence the role of CMO at Phivida on February 15th, 2018. 

Mr. Cornwell has extensive expertise in; brand marketing, new product development, corporate communications, digital marketing, and advertising for globally recognized brands. At Red Bull, Mr. Cornwell managed the company's Western Canadian business operation and was responsible for marketing, channel sales and distribution and supplier relationships along with managing its brand and experiential marketing team. The original Red Bull Canada team were part of growing the energy drink category in Canada and they established the Red Bull brand as a leader in the category through aspirational and experiential marketing strategies.

During his tenure at Samsung and Microsoft, Cornwell managed the executive leadership of the marketing department and contributed to significant marketing share and revenue growth exceeding USD $500 million.

"I am excited to join Phivida as we develop and build the business around a new growth category of CBD infused functional foods and beverages. Mr. Cornwell said. "Phivida is well-positioned as consumer markets trend towards organic, plant-based nutrition and supplements. Phivida's CBD infused product offerings are on trend and exciting and I'm eager to contribute the company's long-term success within the global marketplace."

Mr. Cornwell will design and implement the overarching brand marketing strategy to drive new marketshare for Phivida's cannabidiol (CBD) infused functional foods, beverages and clinical products. He will work closely with senior management, and operations, reporting directly to the Chief Executive Officer and the Board of Directors.

Phivida CEO John Belfontaine states; "we are proud to welcome Mr. Cornwell to our C+ class executive team. Michael's depth of experience is evidenced by his proven success in building exceptional lifestyle consumer brands at Red Bull, Samsung and Microsoft. Phivida will seek to continue adding world class senior executives to its management team in an effort to capture a leadership share of the global CBD industry."

 

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