CARPINTERIA, CA, JUNE 20, 2018 – Edward & Sons Trading Company (edwardandsons.com), a pioneer in the natural foods industry that introduced Miso-Cup® instant soup and gluten-free Brown Rice Snaps® to American consumers, will feature a diverse range of recently-introduced and newly-repackaged products during this year’s Summer Fancy Food Show, taking place June 30 – July 2 at Javits Center in  New York.

Exhibiting at Booth #5660 during the show, Edward & Sons is currently marking its 40^th anniversary milestone as the company continues to meet and anticipate the needs of millions of health and environmentally-conscious consumers seeking deliciously nutritious vegetarian, vegan, organic and/or gluten-free versions of their favorite foods and condiments.

Here’s To Your Health!                                                                                                                            Products highlighted during the Fancy Food Show will showcase Edward & Sons’ longstanding commitment to innovation, convenience and natural purity. These include items sold under the flagship Edward & Sons brand name, as well as such popular company-owned brands as Let's Do®...Organic, Let's Do®...Gluten-Freeand Native Forest®.

GLUTEN FREE & ORGANIC ICE CREAM CONES (FEATURING BOLD NEW PACKAGING) – Summer is here and that means not only enjoying picnics, outdoor outings, home BBQs and more, but indulging in just about everybody's favorite dessert - ice cream! Unfortunately, for millions of people with Celiac Disease, the simple pleasure of enjoying a scoop or two of ice cream atop a genuinely tasty cone has remained frustratingly out of reach. Until now.  

Let's Do®...Gluten-Free Ice Cream Cones are classic, hand-holdable cones for everyone’s favorite frozen desserts. Top them with a scoop or two of ice cream and garnish them with fresh fruit, syrups or Let's Do...® Sprinkelz™ - festive and delicious natural decorations for frozen desserts and baked goods. Let's Do®...Gluten-Free Ice Cream Cones are available in Cake Style and Sugar Rolled Style.

In addition, Let's Do®...Organic offers similarly healthy and authentically delectable organic cones, likewise available in Cake Style and Sugar Rolled Style.

JACKFRUIT COMES OF AGE –Since being introduced a few months back, Edward & Sons’two new Organic Young Jackfruit products have become favorites among home chefs yearning for a new meatless alternative to soy.

Edward & Sons Organic Young Jackfruit is offered in two cuts: chunky Pieces and versatile Shred - both unseasoned (an important distinction because other jackfruit items on the market are packed in sauces which some may not like). Both new Edward & Sons Organic Young Jackfruit items contain only one ingredient: 100% organic and gluten-free jackfruit.

The two new Edward & Sons Jackfruit products join the company’s Native Forest-branded Organic Young Jackfruit, also a popular vegan alternative to meat thanks to its neutral flavor and meaty texture. 

All of Edward & Sons' Jackfruit packages are shelf stable, requiring no refrigeration until opened.

GOIN’ COCONUTS – As a company that was among the very first to recognize the amazing versatility and market potential of coconut, it’s no surprise that Edward & Sons offers an constantly-evolving family of  delicious coconut products. Featured during Fancy Food will be:

Newly-repackaged Let's Do... Organic® Unsweetened Shredded Coconut; Reduced Fat Unsweetened Shredded Coconut; and Lightly Sweetened Organic Shredded Coconut (all finely shredded for baking and ideal atop baked goods, acai bowls, smoothies, and more);100% Organic Unsweetened Coconut Flakes; and 100% Organic Unsweetened Toasted Coconut Flakes.

      Also on display will be Let's Do... Organic® Heavy Coconut Cream (ideal for non-dairy whipped cream, desserts and more); and Organic Sweetened Condensed Coconut Milk.

A History of “Firsts”                                                                                                                                                               

In addition to Miso-Cup soup and Baked Brown Rice Snaps, Edward & Sons has been first-to-market with numerous forward-looking products over the past 40 years, including canned coconut milk, hearts of palm, pineapple chunks and mandarin oranges, Worcestershire sauce, croutons, panko, ice cream cones and many more.

According to founder and CEO Joel Dee, “We tend to do `firsts’ because that’s what we’re passionate about. We’re driven to provide new options to our health-aware consumers, while  creating markets for our ethical organic farmers and packers around the globe. We’re proud of our activities that protect native forests and support conversion from conventional to organic farming, which nourishes the environment while enhancing the well-being of everyone along the supply chain from farm to table.”

Indeed, Joel and his team have successfully developed so many different products over these past 40 years that they’ve chosen to create subsidiary brands to market and distinguish them all, including the aforementioned Edward & Sons®, Native Forest®,  Let’s Do Organic®, and Let’s Do Gluten-Free®, as well as More Than Fair®, Nature Factor®, Road’s End Organics®, Premier Japan® and The Wizard's®. 

Regardless of the brand name on the package, however, all products under the Edward & Sons umbrella are defined by the company’s longstanding commitment to excellent vegetarian food and to its enduring motto: Convenience Without Compromise.®

As Joel sums up, “We remain a vegetarian company that’s mission-driven to offer consumers delicious and nourishing convenience foods free of artificial ingredients. That’s how we’ve run the business for the past 40 years and it’s how I envision Edward & Sons to be run for the next 40 years and beyond.”

For more information, please visit www.edwardandsons.com.

      CONTACT: Peter Berk, Partner, Hot Ice Media, (818) 222-9092, This email address is being protected from spambots. You need JavaScript enabled to view it.

MISSISSAUGA, ON (June 19, 2018) – Prepare your palate for a unique and pleasant surprise, there’s something new in one of the fastest growing segments of the grocery aisle. Kashi* is launching Kashi joi*, a new line of health and wellness bars that offer an elevated, multi-sensorial, real-food experience to delight the senses and reward your curiosity. Made in Canada and only available in Canada, Kashi joi nut bars are grounded in a delicious base of whole nuts and are bursting with real, simple ingredients selected with care for both their taste and their inherent nutritional value. Created to celebrate the joie de vivre of Canadians and provide joyful nutrition, the bars invite curious foodies to have their moment of Kashi joi with flavourful recipes and wholesome ingredients unlike anything else in the category.  

Focused on Foodies

Catering to today’s foodie culture, Kashi joi bars offer delightfully imaginative flavour combinations. Whether in search of a heathy snack, a little energy to tide you over, or a quick bite to support your active lifestyle, Kashi joi is turning functional eating into joyfully real nourishment. All Kashi joi products are Non-GMO Project Verified, gluten-free, soy-free and Kosher, with no artificial flavours or colours. Kashi joi bars are available individually or by the dozen primarily in the Wellness aisle where single-serve bars are sold. There are two distinct bar formats created for differing consumer needs and each of the six flavours tells a unique story:

• Kashi joi Nut Bars – These bars look as great as they taste with wholesome ingredients that give you a little boost to keep moving. Ideal as a healthy snack with 6 grams of protein, the unique and exciting flavour combinations include three mouth-watering varieties:  

• Raspberry Dark Chocolate Hazelnut – Rich hazelnuts and chocolate come together with fresh raspberries to provide a delicious combination of sweet nuttiness and bright flavours.
• Pistachio Fig & Lemon – With a lively combination of on-trend Mediterranean flavours, this bar adds zest to your palate with a truly unique combination of ingredients.
• Coconut Cranberry Almond – This bar features the brightness of cranberry, the cool smoothness of coconut and an exotic hint of ginger.

• Kashi joi Almond Butter Energy Nut Bars – With almond butter as the primary ingredient, these substantial bars help with satiety and are ideal to help prepare for physical activity. Soy-free and providing 9-10 grams of protein strictly from the goodness of nuts, the three delicious flavours include:

• Dark Chocolate Espresso Nut – This choice features a combination of dark chocolate and ground coffee, rounded out with a note of cinnamon.
• Banana Chocolate Nut – The familiar comfort of chocolate and banana are elevated with a sophisticated flavour that’s natural, not overpowering.
• Blueberry Maple Pecan – A classic combination of blueberry and maple are combined with pecans for an indulgent yet satisfying flavour.

“The Wellness aisle in any grocery store can be overwhelming with consumers often sacrificing taste for familiarity,” says Chet Dhole, Senior Brand Manager, Kashi Canada. “Kashi joi is shaking that up with purposefully selected ingredients and carefully crafted flavour combinations to satisfy the unmet need within the growing health and wellness market. In fact, we called the bars Kashi joi because we believe this space will welcome the joyful eating experience and exciting choices that our bars provide.”

Prepare for Summer with Kashi joi
With summer break around the corner, Kashi joi bars are a convenient and nutritious option during busy days and big adventures. Ideal for an extra burst of protein on a hike or for a satisfying mid-afternoon snack, Kashi joi bars are perfectly portable and ready to be enjoyed on-the-go.As the warmer weather draws Canadians outside, Holistic Nutritionist, Culinary Consultant and Kashi joi spokesperson, Peggy Kotsopoulos, recommends healthy and energizing snacks for summertime adventures:

“I love every Kashi joi bar! Simply look at the label and you'll see why,” says Peggy. ”They deliver on taste with delicious and surprising flavour twists. Yet, they also offer an excellent source of protein in a nutritious bar. As both a nutritionist and foodie, I recommend Kashi joi bars as a healthy, convenient and delicious snack.” 

A Multi-Sensorial Experience with Kashi joi Tutored Tastings
Kashi joi is a multi-sensorial experience with the elements of taste, smell, touch and sight all playing an important role in the overall sensation of the bars. To help Canadians fully experience every flavour nuance, Kashi joi has created humorous tutored tasting audio guides, soon to be available on www.soundcloud.com/kashijoi. The fun audio guides walk listeners through the experience of eating a Kashi joi bar, describing the ingredients and incorporating some mindful eating practices to encourage “joyful little snackers” to nosh on! Kashi joi is also sharing an online video about the creation of the bars on Kashi Canada’s Facebook channel to illustrate the bars’ simple ingredients and minimal processing.

The unique flavours of Kashi joi nut bars celebrate joyful moments and adventurous flavours. Canadians can learn more at kashijoi.ca and are invited to experience and share their moment of joy on Instagramwith #Kashijoi. 

MISSISSAUGA, ON, June 19, 2018 /CNW/ - Prepare your palate for a unique and pleasant surprise, there's something new in one of the fastest growing segments of the grocery aisle. Kashi* is launching Kashi joi*, a new line of health and wellness bars that offer an elevated, multi-sensorial, real-food experience to delight the senses and reward your curiosity. Made in Canada and only available in Canada, Kashi joi nut bars are grounded in a delicious base of whole nuts and are bursting with real, simple ingredients selected with care for both their taste and their inherent nutritional value. Created to celebrate the joie de vivre of Canadians and provide joyful nutrition, the bars invite curious foodies to have their moment of Kashi joi with flavourful recipes and wholesome ingredients unlike anything else in the category.  

Focused on Foodies
Catering to today's foodie culture, Kashi joi bars offer delightfully imaginative flavour combinations. Whether in search of a heathy snack, a little energy to tide you over, or a quick bite to support your active lifestyle, Kashi joi is turning functional eating into joyfully real nourishment. All Kashi joi products are Non-GMO Project Verified, gluten-free, soy-free and Kosher, with no artificial flavours or colours. Kashi joi bars are available individually or by the dozen primarily in the Wellness aisle where single-serve bars are sold. There are two distinct bar formats created for differing consumer needs and each of the six flavours tells a unique story:

• Kashi joi Nut Bars – These bars look as great as they taste with wholesome ingredients that give you a little boost to keep moving. Ideal as a healthy snack with 6 grams of protein, the unique and exciting flavour combinations include three mouth-watering varieties:
  • Raspberry Dark Chocolate Hazelnut – Rich hazelnuts and chocolate come together with fresh raspberries to provide a delicious combination of sweet nuttiness and bright flavours.
  • Pistachio Fig & Lemon – With a lively combination of on-trend Mediterranean flavours, this bar adds zest to your palate with a truly unique combination of ingredients.
  • Coconut Cranberry Almond – This bar features the brightness of cranberry, the cool smoothness of coconut and an exotic hint of ginger.

• Kashi joi Almond Butter Energy Nut Bars – With almond butter as the primary ingredient, these substantial bars help with satiety and are ideal to help prepare for physical activity. Soy-free and providing 9-10 grams of protein strictly from the goodness of nuts, the three delicious flavours include:
  • Dark Chocolate Espresso Nut – This choice features a combination of dark chocolate and ground coffee, rounded out with a note of cinnamon.
  • Banana Chocolate Nut – The familiar comfort of chocolate and banana are elevated with a sophisticated flavour that's natural, not overpowering.
  • Blueberry Maple Pecan – A classic combination of blueberry and maple are combined with pecans for an indulgent yet satisfying flavour.

"The Wellness aisle in any grocery store can be overwhelming with consumers often sacrificing taste for familiarity," says Chet Dhole, Senior Brand Manager, Kashi Canada. "Kashi joi is shaking that up with purposefully selected ingredients and carefully crafted flavour combinations to satisfy the unmet need within the growing health and wellness market. In fact, we called the bars Kashi joi because we believe this space will welcome the joyful eating experience and exciting choices that our bars provide."

Prepare for Summer with Kashi joi
With summer break around the corner, Kashi joi bars are a convenient and nutritious option during busy days and big adventures. Ideal for an extra burst of protein on a hike or for a satisfying mid-afternoon snack, Kashi joi bars are perfectly portable and ready to be enjoyed on-the-go. As the warmer weather draws Canadians outside, Holistic Nutritionist, Culinary Consultant and Kashi joi spokesperson, Peggy Kotsopoulos, recommends healthy and energizing snacks for summertime adventures:

"I love every Kashi joi bar! Simply look at the label and you'll see why," says Peggy. "They deliver on taste with delicious and surprising flavour twists. Yet, they also offer an excellent source of protein in a nutritious bar. As both a nutritionist and foodie, I recommend Kashi joi bars as a healthy, convenient and delicious snack." 

A Multi-Sensorial Experience with Kashi joi Tutored Tastings
Kashi joi is a multi-sensorial experience with the elements of taste, smell, touch and sight all playing an important role in the overall sensation of the bars. To help Canadians fully experience every flavour nuance, Kashi joi has created humorous tutored tasting audio guides, available on www.soundcloud.com/kashijoi. The fun audio guides walk listeners through the experience of eating a Kashi joi bar, describing the ingredients and incorporating some mindful eating practices to encourage "joyful little snackers" to nosh on! Kashi joi is also sharing an online video about the creation of the bars on Kashi Canada's Facebook channel to illustrate the bars' simple ingredients and minimal processing.

The unique flavours of Kashi joi nut bars celebrate joyful moments and adventurous flavours. Canadians can learn more at kashijoi.ca and are invited to experience and share their moment of joy on Instagram with #Kashijoi.

June 8, 2018

Wild Coast Fruit Dried Whole Blueberries and Dried Whole Cranberries

Grown in BC. Enjoyed Anywhere.  We grow and pick all our fruits here on the West Coast, then gently sweeten them with a touch of pure cane sugar to deliver a concentrated burst of tart sweetness. Delicious and nutritious.  All Wild Coast Fruit products are Non-GMO Project Verified and Kosher Check certified.  Exclusively distributed by Star Marketing Canada.

Attachments:

Dried Blueberry transparent bkgrd.png	[ ]	1835 kB
Dried Cranberry transparend bkgrnd.png	[ ]	1662 kB